Conference objectives | Conference chair

Predictive Analytics World is the leading event for predictive analytics consumers, managers and commercial practitioners. This conference delivers case studies, expertise and resources to achieve two objectives:

1) Bigger wins: Strengthen the business impact of predictive analytics deployment

2) Broader capabilities: Establish new opportunities with predictive analytics

Predictive Analytics World's sessions cover business applications of predictive analytics, including:

• Marketing and CRM
  • Response modeling
  • Customer retention with churn modeling
  • Profiling and cloning
• Online marketing optimization
  • Behavior-based advertising
  • Email targeting
  • Website content optimization
• Product recommendation systems
• Human capital retention
• Industry-specific applications such as:
  • Fraud detection
  • Credit scoring
  • Insurance pricing
  • Mobile ad targeting

Predictive Analytics World FAQ:

• What is Predictive Analytics World?
• Who is Predictive Analytics World for?
• What is predictive analytics?
• What will I learn at Predictive Analytics World?
• Is this a "data mining" conference?

      More frequently-asked questions

Predictive Analytics World is brought to you by the producers of:

• eMetrics Marketing Optimization Summit (conference)
• Predictive Analytics for Business, Marketing and Web (training seminar)
• Predictive Analytics Applied (online training program)

About the conference chair

                                                           Eric Siegel, Ph.D., Conference Chair

The president of Prediction Impact, Inc., Eric Siegel is an expert in predictive analytics and data mining and a former computer science professor at Columbia University, where he won awards for teaching, including graduate-level courses in machine learning and intelligent systems - the academic terms for predictive analytics. After Columbia, Dr. Siegel co-founded two software companies for customer profiling and data mining, and then started Prediction Impact in 2003, providing predictive analytics services and training to medium through Fortune 100 companies. Dr. Siegel is the instructor of the acclaimed training program, Predictive Analytics for Business, Marketing and Web, and the online version, Predictive Analytics Applied. He has published 13 papers in data mining research and computer science education, has served on 10 conference program committees, and has chaired a AAAI Symposium on genetic programming held at MIT.