We have the cloud, we have big data, we have social networks and we have mobile computing. The sum total is more than the parts; it’s amounting to a big data cloud that is surrounding and defining businesses of all types and sizes, providing interesting opportunities for those who engage it. That’s the gist of
The shift from pay-for-service to pay-for-performance in healthcare means that healthcare organizations and providers must approach care delivery in a different way, moving from diagnostic care to preventive medicine. Part of the challenge of adopting a forward-looking...
How powerful would it be for marketers to know what their customers are going to do before they actually do it? To predict how they would react to certain messages and offers, or to intervene just before...
It’s getting difficult to pick up a business magazine, attend a conference or even walk through an airport terminal without encountering the topics of Big Data and analytics. Everyone from IT companies to phone carriers seems to...
Make these mistakes and you won’t need an algorithm to predict the outcome Whether you’re new to predictive analytics or have a few projects under your belt, it’s all too easy to make gaffes. “The vast majority...
Earlier I showed how Ford is driving in the right direction with big data, but basically the entire automotive industry should take advantage of the benefits of big data. Especially the automotive industry, where there are many...
NBA Moneyball: The Celtics have hired a 23-year-old stats wunderkind to advise coach Brad Stevens By: Kelly Dwyer, Editor, Ball Don’t Lie Originally published at Yahoo! Boston Celtics general manager Danny Ainge made a calculated gamble in...
IBM’s Watson computer, which defeated the two all-time human champs on the TV quiz show Jeopardy! in 2011, is a glowing example of the heights achievable by predictive analytics. This is a machine that answers questions—about any...
Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die, by Eric Siegel, John Wiley & Sons, RRP£18.99/$28 The jacket for Eric Siegel’s Predictive Analytics: the Power to Predict Who Will Click, Buy, Lie,...
In light of recent revelations of wholesale spying on American citizens by the National Security Agency (NSA), significant media attention has focused not only on how much data is being collected and under what authority it was...
