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EXCLUSIVE HIGHLIGHTS
The Rise Of Large Database Models
 Originally published in Forbes Even as large language models have...
3 Predictions For Predictive AI In 2025
 Originally published in Forbes GenAI’s complementary sibling, predictive AI, makes...
The Quant’s Dilemma: Subjectivity In Predictive AI’s Value
 Originally published in Forbes This is the third of a...
To Deploy Predictive AI, You Must Navigate These Tradeoffs
 Originally published in Forbes This is the second of a...

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Tell Your Kids to be Data Scientists, Not Doctors

 Recently I had the pleasure of being interviewed by John Phillips at CNBC about our data scientist salary study. His article, Why Your Kids Will Want to be Data Scientists, was published at the end of May, and in it he raised a very interesting point: “According to Burtch Works’ 2014 study of salaries for data

Predictive Analytics Helps Vodafone Ring Up Sales

 The European telecom provider turns to a predictive analytics solution to improve its forecasting capabilities, predict customer behavior and boost performance. Understanding the rapid and radical pace of change in today’s business environment is no simple task....

Tapping the potential of predictive analytics

 With every business decision comes the need to plan, implement and evaluate so that its overall value can be calculated. But what if government agencies could shorten that process by using existing data to predict people’s needs...

Why text analytics is so important in search

 Choosing the right keywords for search is the most important component of getting the results you’re looking for. Everyone knows this, but it’s easier said than done. Even with the most well thought out keywords, search results...

Rising Media Announces Inaugural Predictive Analytics World for Workforce Conference, Featuring Top Experts in Workforce Analytics

 Only Predictive Analytics Event Focusing Exclusively on Workforce Performance Challenges Rising Media, Inc. & Talent Analytics, Corp. today announced the inaugural Predictive Analytics World for Workforce to be held March 31 and April 1, 2015 at the...

The Myth of the Mythical Unicorn

  Many have claimed recently that multifaceted data scientists are mythical beings, as impossible to find as unicorns. This itself is a myth, and a dangerous one at that. Hype is cyclic. A new idea excites people,...

Making The Business Case For Predictive Talent Analytics

 A financial services powerhouse faced a 60 percent turnover rate among its 30,000 call-center reps. Leveraging predictive talent analytics, the organization reduced turnover by 30 percent and saved $5 million in the first year alone. A major...

Microsoft Adds Predictive Forecasting To Office 365

 Microsoft promised to bring analytics to a billion screens last February when it finally launched Power BI for Office 365. Starting this week, Office 365 users will be able to do both data mining and predictive forecasting....

Did Target Really Predict a Teen’s Pregnancy? The Inside Story

 We examine the origin and the facts behind this explosive story, the importance of headlines, and how unsubstantiated assumptions gain traction and mainstream attention and help create myths around Predictive Analytics. “How Target Figured Out A Teen...

It’s Already Time to Kill the “Data Scientist” Title

 What does it mean today to say your are—or want to be, or want to hire—a “data scientist?” Not much, unfortunately. The job title has almost as much ambiguity as the term “Big Data.” If you really...

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