Michael Berry is taking a stand against the big data hype. More data, said the analytics director for travel website TripAdvisor, doesn’t always mean better business results. Case in point: big data and predictive analytics. “Many predictive analytics applications turn out not to need all of the data,” Berry said during his keynote talk at
MailChimp’s chief data scientist has a unique way of explaining data science to the masses. If you know a little Excel, you’re ready to learn. What’s the best way to teach data science to people who lack...
The Securities and Exchange Commission is using predictive analytics to evaluate risks facing the brokerage industry regulated by the agency and, potentially, to pinpoint firms headed for trouble. Beginning this financial quarter, the SEC’s newly created Division...
Most pundits will have an opinion on who will triumph in this year’s US Open men’s final – Rafael Nadal or Novak Djokovic – but the best insights into who will be crowned champion will come...
It seems Big Data is currently persona non grata. In the last week, a headline in The New York Times asked “Is Big Data an Economic Big Dud?” and, based on some (perhaps mis-interpreted) sentiments in the most...
The agricultural industry has seen many changes in the past 100 years. Since the birth of the industrial agriculture in 1900, we have moved forward to the era of digital enhanced agriculture where everything that is done...
Every business has a treasure trove of data, from customer and transaction information to manufacturing and shipping statistics. The key is figuring out how to use past data to better the business’ future. One strategy is for...
How powerful would it be for marketers to know what their customers are going to do before they actually do it? To predict how they would react to certain messages and offers, or to intervene just before...
NBA Moneyball: The Celtics have hired a 23-year-old stats wunderkind to advise coach Brad Stevens By: Kelly Dwyer, Editor, Ball Don’t Lie Originally published at Yahoo! Boston Celtics general manager Danny Ainge made a calculated gamble in...
IBM’s Watson computer, which defeated the two all-time human champs on the TV quiz show Jeopardy! in 2011, is a glowing example of the heights achievable by predictive analytics. This is a machine that answers questions—about any...