Machine Learning Times
Machine Learning Times
EXCLUSIVE HIGHLIGHTS
The Quant’s Dilemma: Subjectivity In Predictive AI’s Value
 Originally published in Forbes, September 30, 2024 This is the...
To Deploy Predictive AI, You Must Navigate These Tradeoffs
 Originally published in Forbes, August 27, 2024 This is the...
Data Analytics in Higher Education
 Universities confront many of the same marketing challenges as...
How Generative AI Helps Predictive AI
 Originally published in Forbes, August 21, 2024 This is the...

customer predictive analytics

Calculating Customer Potential with Share of Wallet

 No question about it: We, as consumers have our favorites, and as a marketer, you would certainly hope that your establishment will be top of mind when shopping decisions are being made. The fact is that while a consumer might enjoy transacting with you, if they like your competitor somewhat more, you may be in

Predictive Analytics for the Call Center

 So, you just received your shiny new smart watch. You’ve read the accompanying instructions, and are about to begin using your new device. But alas-there’s a problem. It won’t turn on. So, you play around with it...