Book Review of Closing the Analytics Talent Gap: An Executive’s Guide to Working with Universitiesby Dr. Jennifer Priestley and Dr. Robert McGrath (CRC Press 2021, part of the Data Analytics Applications series, edited by Jay Liebowitz). We started Enolytics a few years ago in order to fill the gap we saw between the abundance of
Segmentation is a hot word these days, and it should be. No matter your business, one direct way to increase revenue is better communication with sales prospects. And better communication is a direct result of the granularity...
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