Much of the digital economy relies on consumers giving up data for a service. This forces businesses to use their data privacy policies to build trust. When Philip O’Brien wanted to start modeling employee churn at Paychex, he knew there was a lot of potential to reduce the number of employees who leave. But he
Most print media companies have struggled to make money in the 21st century, but The New York Times is using predictive analytics tools to gain a competitive edge. In the middle part of the last decade, when...
As healthcare providers collect more data on patients than ever, and plan to use to predict care episodes, healthcare need to understand the ethical implications, according to experts speaking at the Predictive Analytics World Healthcare conference in...
Predictive analytics modeling requires statistical and technical prowess, but modelers shouldn’t overlook the business problem they’re trying to solve. At the oil and gas drilling company Halliburton, traditional BI is still important, but there is a growing...
The excitement over “big data” has grown dramatically. But what is the value, the function, the purpose? The most actionable win to be gained from data is prediction. This is achieved by analytically learning from data how...
Activision allowed two of their most credentialed employees to host a PAX ’15 panel on the role users play in game development. PhDs Justin Shacklette and Spencer Stirling spent nearly an hour explaining how the company is...
Speaking Opportunity: Predictive Analytics World – for Workforce I am honored to again be the Program Chair for Predictive Analytics World / for Workforce. I am designing the Agenda and an impressive lineup of Speakers for the April 2016...