Dean Abbott
Chief Data Scientist
Abbott Analytics
Dean Abbott is President of Abbott Analytics and currently is the Bodily Bicentennial Professor in Analytics at UVA Darden School of Business. He is an internationally recognized thought leader and innovator in data science and predictive analytics with more than three decades of experience solving a wide range of private and public sector problems. Mr. Abbott is the author of Applied Predictive Analytics (Wiley, 2014) and coauthor of The IBM SPSS Modeler Cookbook (Packt Publishing, 2013).
Case Study: My Five Predictive Analytics Pet Peeves
Peter Amstutz
Analytic Strategist
Carmichael Lynch
Prior to joining Carmichael Lynch, Amstutz worked in a number of analytics positions, including serving on the marketing analytics and customer insights team at Best Buy, where he worked with retail staff to put his data insights to use at individual stores. As the son of two retired teachers, he also has teaching in his blood, having developed and taught analytics courses throughout his career.
Amstutz holds a master's degree in economics from the University of Iowa and a bachelor's in economics and chemistry from Indiana University. Outside of work, he coaches his son's basketball and soccer teams and captains the Carmichael Lynch sand volleyball team.
Case Study: Uplift Modeling and Beyond
Natasha Balac, Ph.D.
CEO and Founder
Data Insight Discovery, Inc
Natasha received her Master's and Ph.D. in Computer Science from Vanderbilt University with an emphasis in Data Mining from large data sets. Her dissertation focused on creating and applying novel data mining techniques to mobile robots and real time sensor data. She has been with UCSD since 2003. She has also led multiple collaborations across a wide range of organizations in industry, government and academia. She had founded and led the Predictive Analytics Center of Excellence at the Supercomputer Center until 2016. She is currently directing the Interdisciplinary Center for Data Data Science (ICData) at Calit2/Qualcomm institute and lectures at the computer Science Department. Dr. Balac has a number of large and multidisciplinary government and research funded projects including the Center for Medicaid and Medicare Services, NASA, NSF, CPUC, Smart Grid, Smart City, etc. Dr. Balac has founded and serves at the President and CEO of Data Insight Discovery, Inc. DID's charter is enabling businesses to discover actionable insight from vast amounts of data across verticals.
Case Study: Predictive Analytics for Smart Grids
Michael Berry
Analytics Director
Tripadvisor Hotel Solutions
Michael Berry is co-author of some of the most widely read and respected books on data mining including Data Mining Techniques for Marketing, Sales, and Customer Relationship Management which is now in its third edition. These best sellers in the field have been translated into many languages. Michael is an active practitioner of data mining. His books reflect many years of practical, hands-on experience down in the data mines. Michael is Director of Analytics at Tripadvisor for Business, the B2B side of Tripadvisor, the world’s largest travel-related web site. Prior to joining Tripadvisor, he spent many years as a data mining consultant and educator.
Shiv Bhandari
SVP, Analytics Consulting Group
Aspen Marketing Services
Currently, he leads multiple teams focused on the delivery of Predictive Modeling, Statistical Analysis, Data Mining, Test Design and measurement of CRM programs in telecom and automotive verticals. Shiv is regularly engaged with clients to leverage Big Data to drive measurement, insights, optimization strategies and attribution to improve financial results.
Prior to joining the Aspen team, Shiv worked in marketing and strategy at AT&T and for over 10 years as a consultant for various firms including McKinsey & Co. Shiv holds a Masters in Economics and an MBA from the University of Chicago.
Case Study: How Predictive Analytics Can Drive Marketing Strategy
Richard Boire
President
Boire Analytics
Richard Boire's experience in predictive analytics and data science dates back to 1983, when he received an MBA from Concordia University in Finance and Statistics.
His initial experience at organizations such as Reader’s Digest and American Express allowed him to become a pioneer in the application of predictive modelling technology for all database and CRM type marketing programs. This extended to the introduction of models which targeted the acquisition of new customers based on return on investment.
With this experience, Richard formed his own consulting company back in 1994 which is now called the Boire Filler Group, a Canadian leader in offering analytical and database services to companies seeking solutions to their existing predictive analytics or database marketing challenges.
Richard is a recognized authority on predictive analytics and is among a very few, select top five experts in this field in Canada, with expertise and knowledge that is difficult, if not impossible to replicate in Canada. This expertise has evolved into international speaking assignments and workshop seminars in the U.S., England, Eastern Europe, and Southeast Asia.
Within Canada, he gives seminars on segmentation and predictive analytics for such organizations as Canadian Marketing Association (CMA), Direct Marketing News, Direct Marketing Association Toronto, Association for Advanced Relationship Marketing (AARM) and Predictive Analytics World (PAW). His written articles have appeared in numerous Canadian publications such as Direct Marketing News, Strategy Magazine, and Marketing Magazine. He has taught applied statistics, data mining and database marketing at a variety of institutions across Canada which include University of Toronto, George Brown College, Seneca College, and currently Centennial College. Richard was Chair at the CMA's Customer Insight and Analytics Committee and sat on the CMA's Board of Directors from 2009-2012. He has chaired numerous full day conferences on behalf of the CMA (the 2000 Database and Technology Seminar as well as the 2002 Database and Technology Seminar and the first-ever Customer Profitability Conference in 2005. He has most recently chaired the Predictive Analytics World conferences in both 2013 and 2014 which were held in Toronto.
He has co-authored white papers on the following topics: "Best Practices in Data Mining" as well as "Customer Profitability: The State of Evolution among Canadian Companies." In Oct. of 2014, his new book on "Data Mining for Managers-How to use Data (Big and Small) to Solve Business Problems" was published by Palgrave Macmillian. In March of 2016, Boire Filler Group was acquired by Environics Analytics where his current role is senior vice-president of innovation.
Case Study: Determining True Non Linear Variable Relationships and Enhancement of Property Insurance Risk Models
David Bonalle
Executive VP, Marketing & Client Insights
KeyBank
Case Study: Making Key Business Decisions with Analytics to Better Serve Customers
Tiziano Cembali
Senior Director
Aspen Marketing Services
Prior to joining Luxottica, Tiziano has worked for several years in marketing analytics at epsilon where he worked in the telecom, and automotive industries developing analytical solutions to impact marketing ROI, and leveraging predictive models to develop acquisition, upsell and retention strategies.
Before joining the Aspen team, Tiziano worked for Equifax as Director of Analytics R&D and for Kantar Health (a WPP company) as Econometrician.
Tiziano holds a BS and a MS from University of Bologna, Italy, and a MA and Ph.D. in Economics from Washington State University.
Case Study: How Predictive Analytics Can Drive Marketing Strategy
Brett Cohen
Senior Business Intelligence Analyst
AOL
Case Study: How Much Are You Worth? - Calculating Customer Lifetime Value
Dr. John Elder, Ph.D.
Founder & Chair
Elder Research
John Elder chairs America’s most experienced Data Science consultancy. Founded in 1995, Elder Research has offices in Virginia, Maryland, North Carolina, and Washington DC. Dr. Elder co-authored 3 award-winning books on analytics, was a discoverer of ensemble methods, chairs international conferences, and is a popular keynote speaker. John is occasionally an Adjunct Professor of Systems Engineering at the University of Virginia.
Special Plenary Session: General Lessons We Can Learn From Blackbox Trading
Eric Feinberg
Senior Director of Mobile, Media and Entertainment
Foresee
Eric is currently on the Board of Directors for the Digital Analytics Association (DAA), formerly the Web Analytics Association, and serves as an instructor for various trade groups on the importance and application of attitudinal analytics. Previously, he has held positions that include web analyst, multichannel strategy consultant, usability specialist and focus group moderator. His goal is to best understand and motivate multi-channel consumers on behalf of his clients.
Eric is a graduate of the University of Michigan.
Expert Panel: Big Data for Predictive Analytics
Diamond Sponsor Presentation: Measure Right, Manage Forward, Mobile Makes a Difference
James Freeman
Staff Consultant
TIBCO Spotfire
Gold Sponsor Presentation: Predictive Analytics 2.0 - Data Science for the Enterprise
Aswinraj Govindaraj
Analytics Consultant
Hewlett-Packard
Case Study: Combining Structured And Unstructured Data To Identify Opportunities With SMB Clients
Bob Granese
VP, Data Analyst, Data Quality Analytics & Improvement
Citigroup
Case Study: The Importance of Data Quality in the Context of Big Data
Fred Grunwald
Vice President Analytics
New Directions Behavioral Health
Fred has worked in health care for his entire career in both hospitals and payer settings. He has a Master of Business Administration degree from the University of Chicago and an undergraduate degree in Industrial Engineering & Operations Research from the University of Missouri.
Case Study: Deploying Predictive Models In Virgin Waters: Predicting Behavioral Health Readmissions
Anil Kaul
CEO
AbsolutData
In 2001, Anil founded AbsolutData, a leading global Analytics and Market research company with offices in US and India, serving Fortune 1000 clients all over the world and more than 300 employees. He is not just the CEO but also a guiding force at AbsolutData. In addition to providing overall leadership to AbsolutData Research and Analytics, Anil is also engaged across the client community.
He has published many articles in leading management and academic journals such as McKinsey Quarterly, Marketing Science, Journal of Marketing Research and International Journal of Research in Marketing. One of his papers was nominated for "Paul Green Award" by the American Marketing Association. He has also addressed many gatherings at McKinsey & Co., Dartmouth College, Cornell University, Yale University, Columbia University, New York University as well as at IIFT, IMT Ghaziabad and IIM Lucknow.
A driven individual, Anil is a bit of a workaholic, but he is very passionate about hiking and trekking. He recently hiked Mount Whitney, the highest peak in continental United States, in one day. Hiking to the base camp for Mount Everest is his plan for next year.
Anil completed his PhD in Marketing and MS from Cornell University after pursuing MBA from University of Delhi.
Gold Sponsor Presentation: 5 Predictions about Predictive Analytics
Tom Kern
Risk Modeling Manager
Paychex, Inc.
Tom Kern is a Risk Modeling Manager at Paychex, Inc. Under the Risk Management umbrella, Tom helps to coordinate and execute a wide range of projects centered on predictive modeling, optimizing processes in all departments from sales strategy to internal operations and mitigating risk throughout the company.
Tom joined Paychex in 2012. Prior to Paychex, Tom was a Predictive Modeling Analyst with a large digital marketing agency, servicing major clients in the financial services, insurance, and automotive industries. He holds a MA from Boston University in Applied Statistics, and a BA from Boston University in Applied Mathematics. Tom is a four-time PAW speaker.
Case Study: Shaping Sales Strategy with Predictive Analytics
Mahesh Kumar
Founder & CEO
Tiger Analytics
Mahesh is the Founder and CEO of Tiger Analytics. He started Tiger Analytics with a desire to bring his experience in management science to help organizations achieve superior performance through the application of advanced analytics.Before founding Tiger Analytics, Mahesh was on the faculty of the Smith School of Business and Rutgers Business School.
Mahesh has conducted research in the areas of data mining and statistical modeling and has successfully applied his research to solve problems related to forecasting, pricing, promotions, and customer segmentation for a wide range of businesses across industries. Mahesh holds a Ph.D. in Operations Research and Marketing from MIT, and a B.Tech in Computer Science from IIT Bombay.
Case Study: Predictive Analytics in Social Media Advertising
Satish Lalchand
Director
Deloitte Financial Advisory Services LLP
Expert Panel: Big Data for Predictive Analytics
Saum Mather
Global CIO, HP Software
Hewlett-Packard
Before joining HP, Saum worked with CGI consulting, Deloitte and Touche Consulting, Alcatel, and SPAR Aerospace. Early in his career, he specialized in safety-critical software engineering, software engineering process improvement, software quality management, aerospace engineering, and robotics.
Saum holds a Masters in engineering from McGill University in Canada and an undergraduate degree from Marine Engineering and Research Institute in India.
Douglas Miller
VP, Analytics
Rocket Fuel
Case Study: Uplift Modeling and Beyond
Dr. Gary Miner
Senior Statistician and Data Mining Consultant
StatSoft, Inc.
In 1985, he and his wife, Dr. Linda Winters-Miner, founded the Familial Alzheimer's Disease Research Foundation, which became a leading force in organizing both local and international scientific meetings, bringing together all the leaders in the field of genetics of Alzheimer's from several countries. In the mid-1990s, Dr. Miner turned his data analysis interests to the business world, joining the team at StatSoft and deciding to specialize in data mining. He started developing what eventually became the Handbook of Statistical Analysis and Data Mining Applications (co-authored with Drs. Robert A. Nisbet and John Elder), which received the 2009 American Publishers Award for Professional and Scholarly Excellence (PROSE). Their follow-up collaboration, Practical Text Mining and Statistical Analysis for Non-structured Text Data Applications, also received a PROSE award in February of this year, and included co-authors Dr. Thomas Hill, Dursun Delen, and Andrew Fast.
Currently, Dr. Miner and his wife, et al, are putting the final touches on their next book, Practical Predictive Analytics and Decisioning Systems for Medicine: Informatics Accuracy and Cost-Effectiveness for Healthcare Administration and Delivery Including Medical Research, due out in 2014. Dr Miner serves as Vice President and Scientific Director of Healthcare Predictive Analytics Corp.; as Merit Reviewer for PCORI (Patient Centered Outcomes Research Institute) that conducts predictive analytics research into the comparative effectiveness of treatments/drugs among different genetic groups of patients; and also as StatSoft's Coordinator of Academic Licensing in US and Canadian markets.
Expert Panel: Big Data for Predictive Analytics
Gold Sponsor Presentation: Addressing Privacy Concerns: Critical Features for Predictive Analytics Platforms
Philip O'Brien
MIS and Portfolio Manager
Paychex
Philip has been with Paychex for 15 years and has served in a leadership capacity within analytics for the past ten years. For well over a decade, Paychex has developed its predictive analytics program and has earned industry recognition for its leadership in the space. The predictive analytics function at Paychex continues to grow and add value across the organization, with more than 20 models divided between four portfolios: Operations, Sales, Risk, and Strategy.
Case Study: Shaping Sales Strategy with Predictive Analytics
Hyoun Park
President and Chief Research Officer
Blue Hill Research
Before becoming an industry analyst, Park had a variety of startup and enterprise business roles focused on supporting first-to-market opportunities and transformative enterprise technologies including: managing the integration of the first iPhone into an enterprise mobility environment at Bose; managing billing operations and product updates for Alticomm, the first company to provide local phone service across the lower 48 states after AT&T was broken up; and working at the first fantasy baseball website, mosey.com, on predictive analytic models for Major League Baseball players.
Hyoun Park holds a Bachelors of Arts degree in Women’s and Gender Studies from Amherst College and an MBA from Boston University.
Case Study: The Real World of Predictive Analytics ROI
Daniel Porter
Co-Founder
BlueLabs
Daniel Porter is the cofounder of BlueLabs, a Washington DC based analytics, data and technology company whose clients include political campaigns, nonprofits and corporations.
Prior to founding BlueLabs, Daniel was Director of Statistical Modeling for the 2012 Obama reelection campaign. His team developed individual level statistical models that were used throughout the campaign for fundraising, media buying and state strategy. These models served two primary purposes: to pinpoint which voters were most likely to take an action or hold a belief (i.e. support the President or turn out to vote) as well as to measure the influence a campaign contact had on an individual's likelihood to take such actions or change their beliefs. Combined, these measures helped the campaign optimize their targeting to maximize their return on investment.
Case Study: Pinpointing the Persuadables: Convincing the Right Voters to Support Barack Obama
Raji Ramachandran
Citigroup
Case Study: The Importance of Data Quality in the Context of Big Data
Steven Ramirez
CEO
Beyond the Arc
Steven J. Ramirez is the chief executive officer of Berkeley, Calif.-based Beyond the Arc, Inc., a firm recognized as a leader in helping companies transform their customer experiences by leveraging advanced analytics.
In addition to developing and executing the vision for Beyond the Arc, Ramirez leads teams of data and strategy consultants committed to client success. They analyze customer and social media data, combined with text analysis, to drive customer growth, improve customer retention, understand service breaks and build stronger customer loyalty.
Prior to leading Beyond the Arc, Ramirez served as an executive with Time Warner, where he was responsible for creating and successfully implementing marketing and corporate development strategies.
Ramirez earned a bachelor's degree and master's in Business Administration from the University of California at Berkeley. He as also created and taught courses in business management for UC Berkeley and been a guest speaker at the university's Haas School of Business.
Michael Recce
Vice President of Modeling
Quantcast
Case Study: Real-Time Bidding: A New Era in Advertising
Dr. Karl Rexer
President
Rexer Analytics
Karl Rexer founded Rexer Analytics in 2002. He and his teams have built an outstanding reputation providing predictive modeling and analytic consulting to clients across many industries. Recent clients include OneBlood, PwC, Boston Scientific, Redbox, ADT Security, Interamericana University, MIT, Forward Financing, SharkNinja, and many smaller companies. In addition to leading client engagements and hands-on data work, Karl is a predictive analytics evangelist, frequently speaking at conferences, colleges, and other events. He also serves on Advisory Boards for the Business Analytics programs at both Babson College and Bentley University. Since 2007 Rexer Analytics has conducted surveys of analytic professionals, asking them about their algorithms, tools, behaviors and views. Summary reports from these surveys are available as a free download from the Rexer Analytics website. Prior to founding Rexer Analytics, Karl held leadership positions at several consulting firms and two multi-national banks. Karl holds a PhD from the University of Connecticut.
Plenary Session - Industry Trends: Highlights from the 2013 Data Miner Survey
Greta Roberts
Co-Founder & CEO
Talent Analytics, Corp.
In addition to being a contributing author to numerous predictive analytics books, she is regularly invited to comment in the media and speak at high end predictive analytics and business events around the world. Through recognition of her commitment and leadership, Greta was elected and continues to be Chair of Predictive Analytics World for Workforce. Additionally, she is a Faculty Member with the International Institute for Analytics (IIA) and an Analytics Certification Board Member of INFORMS.
Case Study: Using Analytics to Build Your Analytics Bench: Announcing 2012 Analytics Professionals Study Results
Chris Sailer
Senior Manager, Risk Management & Analysis
The Bill and Melinda Gates Foundation
Dr. Eric Siegel
Conference Founder
Machine Learning Week
Eric Siegel, Ph.D., is a former Columbia University professor who helps companies deploy machine learning. He is the cofounder and CEO of Gooder AI, the founder of the long-running Machine Learning Week conference series, the instructor of the acclaimed online course “Machine Learning Leadership and Practice – End-to-End Mastery,” executive editor of The Machine Learning Times, and a frequent keynote speaker. He wrote the bestselling Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die, which has been used in courses at hundreds of universities, as well as The AI Playbook: Mastering the Rare Art of Machine Learning Deployment. Eric’s interdisciplinary work bridges the stubborn technology/business gap. At Columbia, he won the Distinguished Faculty award when teaching the graduate computer science courses in ML and AI. Later, he served as a business school professor at UVA Darden. A Forbes contributor, Eric publishes op-eds on analytics and social justice.
Eric has appeared on Bloomberg TV and Radio, BNN (Canada), Israel National Radio, National Geographic Breakthrough, NPR Marketplace, Radio National (Australia), and TheStreet. A Forbes contributor, Eric and his books have been featured in BBC, Big Think, Businessweek, CBS MoneyWatch, Contagious Magazine, The European Business Review, Fast Company, The Financial Times, Fortune, GQ, Harvard Business Review, The Huffington Post, The Los Angeles Times, Luckbox Magazine, MIT Sloan Management Review, The New York Review of Books, The New York Times, Newsweek, Quartz, Salon, The San Francisco Chronicle, Scientific American, The Seattle Post-Intelligencer, Trailblazers with Walter Isaacson, The Wall Street Journal, The Washington Post, and WSJ MarketWatch.
Keynote: The Prediction Effect, the Data Effect, and the Persuasion Effect
Vikash Singh
Director, Marketing Analytics
AutoNation
Case Study: How Predictive Analytics Can Drive Marketing Strategy
Jagmeet Singh
Vice President, Chief Data Office
Citigroup
Case Study: The Importance of Data Quality in the Context of Big Data
Shel Smith
Partner and Founder
Twenty Ten
Twenty-Ten has the patented ability to enable direct mathematical linkage between quantitative attitudinal profiles and real consumers without proxies or syndicated data. Focused on attitudinal consumer targeting across D2C, mass media and digital media touch-points, Twenty-Ten consistently delivers 15-20% improvements on ROI over traditional analytic modeling to a broad base of Fortune 500 clients including Procter & Gamble, Target, Ford and Time Warner.
Shel brings over 25 years of marketing experience from both the agency and client perspective and started his career as a brand builder at Colgate-Palmolive. Shel is the holder of two U.S. patents (and four patents pending) and has a B.A. and M.B.A. from McGill University.
Case Study: Driving Media Buying Efficiencies Up 15-25%
Carol Tannous
Senior Manager in the Data Analytics practice
Deloitte Financial Advisory Services LLP
Case Study: Predictive Coding - Document Review in Legal Matters and Investigations
Sarah Will
Data Scientist
Elder Research
Analyst Sarah Will graduated cum laude from The College of William & Mary in 2010 with a B.S. in Mathematics and a minor in Linguistics. She joined ERI in 2011 in the Washington, D.C. office, where she does work involving fraud detection, data visualization, and text analysis. She previously worked as a Mathematical Statistician for the U.S. Census Bureau. In her free time, she enjoys playing the piano, making jewelry, and is on a recreational floor hockey team. She hopes her knowledge of dead languages (Latin, Old English, and Biblical Hebrew) will come in handy in the near future.
Case Study: The Organic Evolution of a Data Analytics Team